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	<title>Jonathan Butterworth &#187; business</title>
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	<link>http://jonathanbutterworth.com</link>
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		<title>Running A Business With A Day Job</title>
		<link>http://jonathanbutterworth.com/running-a-business-with-a-day-job/</link>
		<comments>http://jonathanbutterworth.com/running-a-business-with-a-day-job/#comments</comments>
		<pubDate>Mon, 14 Jun 2010 05:03:10 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[challenge]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[job]]></category>
		<category><![CDATA[office]]></category>
		<category><![CDATA[plan]]></category>
		<category><![CDATA[procrastination]]></category>
		<category><![CDATA[quality of life]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=415</guid>
		<description><![CDATA[
Last week I wrote about how I started working a day job separate from my  businesses. The reason for doing this is so that I can meet my highest  priority goal which is to pay off all of my debt. This new job only  lasts for five months and I will be [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-423" title="Jobs and Business" src="http://jonathanbutterworth.com/wp-content/uploads/2010/06/jobbus.jpg" alt="Jobs and Business" width="600" height="250" /></p>
<p>Last week I wrote about how I <a title="Started a day job" href="http://jonathanbutterworth.com/i-started-a-real-job-last-week/">started working a day job</a> separate from my  businesses. The reason for doing this is so that I can meet my highest  priority goal which is to pay off all of my debt. This new job only  lasts for five months and I will be able to put all the income I make  from it towards debt. I am really looking forward to the feeling of  freedom I will have once I don&#8217;t owe anyone anything.</p>
<p>I do spend  some time in an office working but I also spend a lot of time on the  road <a title="How I became a nomad" href="http://jonathanbutterworth.com/how-i-became-a-nomad-part-1/">traveling</a>. I really enjoy that I get to travel all over the country  and get to frequently escape the cubicle.</p>
<p>As of today I have  now had this job for two weeks and have started to get used to having a  lot on my plate. Even though I am used to it doesn&#8217;t mean that it is  easy. I have a lot to accomplish and as a result feel increased pressure  and stress in my life.</p>
<p>While running a business and having a day  job can be very hard at times, I feel that it gives me an opportunity  to learn how to manage my time efficiently and help others who are  wanting to start their own business while working a job do the same.  Time management will be key if I am to continue to <a title="Establish consistency" href="http://jonathanbutterworth.com/establish-consistency-and-build-momentum/">meet my business  goals</a> and not delay them until after my day job has ended.</p>
<h3>Planning.</h3>
<p>To  meet my business goals I must first write down everything I want to  accomplish for the week. I usually plan several weeks in advance. This  process will not take up very much time and many times I will only  have 2 or 3 main things I am trying to accomplish for a given week.</p>
<p>Once I know my weekly goals, I will break down what daily tasks I need to  complete for the week to meet those goals. I usually try to only  schedule tasks on Monday through Friday unless I know I will need  additional time to meet a goal. By relaxing on the weekends I stay less  stressed and have a better quality of life. I don&#8217;t want to risk burning  out.</p>
<p>During the week days when I know I have to come home and  work on my businesses I have found that starting to work immediately  after getting home seems to be the best strategy. It is very tempting to  want to relax for a while first but I have found that if I relax I  begin to put my work off later and later and sometimes decide I will  just do it the next day.</p>
<p>When I begin working as soon as I get  home I am still in work mode and not relax mode so I find myself getting  things done a lot faster and have plenty of time afterwards to relax  and be lazy.</p>
<h3>Procrastination.</h3>
<p>Sometimes it is hard to get  to work immediately, maybe after a tiring day, and some days I can&#8217;t  even motivate myself to work at all. I think this is okay every now and  then but it is important not to make a habit of it. The more I  procrastinate the more work I have to do on the weekends or the more I  push back meeting my goals.</p>
<p>I have found it particularly hard to  work when I am traveling. Sometimes all I want to do is go to my hotel  room and lay on the bed and watch TV.</p>
<p>Working on the weekends is  something I am used to doing, but I want to keep that work to a minimum  if at all possible. If I put off tasks until the weekend and find  myself working more than enjoying my relax and play time I will quickly  begin to burnout. Once you feel burnt out it is hard to recover quickly  so it is best to avoid it at all costs.</p>
<p>Having days of rest is  extremely important so that you can enjoy life instead of adding  unnecessary stress that will only make your life harder. Remember why  you are starting your own business and make sure your reasons to do so  aren&#8217;t forgotten during the process.</p>
<p><a title="Business Plan" href="http://jonathanbutterworth.com/how-to-write-a-business-plan/">Creating a plan</a> for you  business and work schedule will help you reach your goals a lot faster  while also keeping your stress level in check. Meeting your goals is  very important but remember that maintaining your quality of life is the  most important.</p>
<p>What strategies have you found helpful for  getting things done while maintaining quality of life?</p>
<p>Photo credit: <a title="Photo credit" href="http://www.flickr.com/photos/cliph/" target="_blank">Cliph</a></p>
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		<item>
		<title>Interview With Todd Knowlton, President of Smooth Fusion Inc.</title>
		<link>http://jonathanbutterworth.com/interview-with-todd-knowlton-president-of-smooth-fusion-inc/</link>
		<comments>http://jonathanbutterworth.com/interview-with-todd-knowlton-president-of-smooth-fusion-inc/#comments</comments>
		<pubDate>Mon, 31 May 2010 05:12:02 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[Interviews]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[lubbock]]></category>
		<category><![CDATA[smooth fusion]]></category>
		<category><![CDATA[todd knowlton]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=335</guid>
		<description><![CDATA[
I had the pleasure of sitting down with Todd Knowlton, president and  co-founder of Smooth Fusion Inc., to discuss his journey to becoming an  entrepreneur, things to consider when starting a business, and things to  consider when running an existing one.
Todd has been starting  and running businesses for a while now. [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-341" title="Todd Knowlton Interview" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/todd.jpg" alt="Todd Knowlton Interview" width="600" height="250" /></p>
<p>I had the pleasure of sitting down with Todd Knowlton, president and  co-founder of <a title="Smooth Fusion" href="http://smoothfusion.com" target="_blank">Smooth Fusion Inc.</a>, to discuss his journey to becoming an  entrepreneur, things to consider when <a title="Business Plan" href="http://jonathanbutterworth.com/how-to-write-a-business-plan/">starting a business</a>, and things to  consider when running an existing one.</p>
<p>Todd has been starting  and running businesses for a while now. Before he was a business man he  was a best-selling author of a number of textbooks. Opportunities arose  from his success as an author and he established a company called  Knowlton and Associates that became a premiere web development company  for companies such as Microsoft Inc. Knowlton and Associates began after  Microsoft asked Todd to make a website for them. One website became  many more and his company grew to have a team of almost 10 people.</p>
<p>He  later became the Managing Director at Full Moon Interactive and then  went on to create Smooth Fusion Inc. with two of his colleagues Brad  Hunt and Jay Bates.</p>
<p>During our discussion Todd talks about how  starting a business wasn&#8217;t the scary part of entrepreneurship for him  but it was when he decided to start hiring others. There is a great  sense of responsibility that becomes yours once you are worrying not  only about your financial well being but others as well. When hiring  even just one person it is important to consider whether or not your  business is profitable enough to pay someone&#8217;s salary and benefits (if  you are offering benefits).</p>
<p>Todd also stresses the importance of  surrounding yourself with people you trust that will give you valuable  feedback on <a title="Make Ideas A Reality" href="http://jonathanbutterworth.com/make-your-ideas-a-reality/">business ideas</a> you are considering to pursue. It is very  easy to get caught up on your own idea and not see that it may actually  be a bad idea. Feedback from others can be very valuable especially if  you want your business to be a success the first time.</p>
<p>Well I  won&#8217;t give anymore away. Check out the video to hear what all Todd had  to share. Also let me know your thoughts in the comments on what was  discussed. If you have any specific questions regarding starting or  running a business that you would like me to ask future entrepreneurs I  interview, let me know those as well.</p>
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		<item>
		<title>Status Update Week 2</title>
		<link>http://jonathanbutterworth.com/status-update-week-2/</link>
		<comments>http://jonathanbutterworth.com/status-update-week-2/#comments</comments>
		<pubDate>Fri, 28 May 2010 05:27:48 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[Weekly Status Update]]></category>
		<category><![CDATA[affilitate]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[brainstorm]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[passive income]]></category>
		<category><![CDATA[updates]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=322</guid>
		<description><![CDATA[
It has been two weeks since I started the One Hundred Dollar Business project and I have spent that time brainstorming and trying to determine  what business I am going to start. I came up with a very large list of  ideas and while I made it a point to think completely open [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-328" title="Crazy about iPhone" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/week2update.jpg" alt="Crazy about iPhone" width="600" height="250" /></p>
<p>It has been two weeks since I started the <a title="One Hundred Dollar Business" href="http://jonathanbutterworth.com/100-business-project-introduction/">One Hundred Dollar Business</a> project and I have spent that time brainstorming and trying to determine  what business I am going to start. I came up with a very large list of  ideas and while I made it a point to think completely <a title="Creative Thinking" href="http://jonathanbutterworth.com/idea-factory-strategy-for-thinking-creatively/">open minded and  not limit myself</a>, I did have to narrow my list down by what ideas cost  less than $100 and wouldn&#8217;t be too time intensive.</p>
<p>So once my  list was narrowed down one idea made the most since for me. This idea is  very low cost and it is something that interests me. Two very important  factors with starting this business. And with any business it is always  a good idea to do something you are interested in or you will loose  motivation quickly. So what&#8217;s the idea? I have decided to start an  affiliate website that will attract people wanting to start their own  business making iPhone apps. I know a lot of people, maybe including  you, that think it would be really great if they could have their own  iPhone app that makes them money but they don&#8217;t know where to start and  have no programing knowledge.</p>
<p>In the past month or so I have  become very interested in the idea of making money creating iPhone apps.  I am not particularly interested in making iPhone apps for other people  but to make apps that will generate an income using advertising. The  apps I have an interest in making are apps that are free for people to  download from the App Store but have ads that show up within the app.  When one of those ads is clicked I will make a little money.</p>
<h3>My first iPhone App</h3>
<p>I  have been working like crazy the last week learning how to <a title="iPhone Developer Program" href="http://developer.apple.com/" target="_blank">develop  iPhone apps</a> and understand the whole process. In fact I developed my  first iPhone app this week. It has been submitted to the app store and  hopefully will be accepted without any issues. I will let you know what  it is soon.</p>
<p>After developing my  first iPhone app I realized that it would make a lot more sense for me  to have someone else make the apps for me so I don&#8217;t have to spend all  day trying to figure out how to make my app idea work. I have decided  that I am going to start hiring others who are more experienced to make  the apps and then I will submit them to the App Store and be ready to  move on to my next app idea. You would be surprised at how inexpensive  it is to have apps made.</p>
<h3>Affiliate Website</h3>
<p>Because of my new interest in iPhone  apps I want to create an affiliate website that will teach others how to  start creating iPhone apps without needing to know how to program and  develop them. There are already a lot of great resources, such as  ebooks, out there that I can become an affiliate of and get a percentage  of each sale I make.</p>
<p>If you haven&#8217;t already figured it out,  creating an affiliate website is one strategy to start generating  passive income. I already have a handful of affiliate websites created  that are making money for me and that is another reason this idea made  sense, I have experience doing this. Essentially an affiliate website is  just a website that promotes someone&#8217;s digital product and streamlines  the sale process. You don&#8217;t have to worry about setting up a shopping  cart or collecting money. All you have to do is <a title="Consistency" href="http://jonathanbutterworth.com/establish-consistency-and-build-momentum/">promote</a> your website and  the product on your website and you will get paid if they purchase it.</p>
<h3>Passive Income</h3>
<p>So if you  don&#8217;t know what I mean when I say passive income let me explain. Passive  income, in this context, is working really hard to get a website up,  start promoting it, and then only spend a few hours a week maintaining  it while you bring in money. The amount of money you make depends on  several different factors when creating your website, including the  affiliate products you choose to promote. I will go into more detail  once I start creating the website and give you a thorough walk through  of what I am doing each step of the way.</p>
<p>Over the next week I  will spend my time deciding on a domain name, purchasing web hosting,  and begin building the website. I will also start looking at a variety  of affiliate products that relate to creating iPhone apps and determine  the ones I would like to use. As I begin this process I will let you  know everything I am doing with blog updates as well as video explaining  exactly how I am doing each step.</p>
<p>Have you ever thought about  creating iPhone apps? Let me know your thoughts in the comments.</p>
<p>Photo credit: <a title="Photo credit" href="http://www.flickr.com/photos/mastrobiggo/" target="_blank">mastrobiggo</a></p>
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		<item>
		<title>5 Tips To Accelerate Your Business</title>
		<link>http://jonathanbutterworth.com/5-tips-to-accelerate-your-business/</link>
		<comments>http://jonathanbutterworth.com/5-tips-to-accelerate-your-business/#comments</comments>
		<pubDate>Wed, 26 May 2010 07:46:33 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[buzz]]></category>
		<category><![CDATA[plan]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[testimonials]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[website]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=296</guid>
		<description><![CDATA[
Here are 5 tips that will help your business grow faster and build  momentum.
1. Create a Brand.
Creating a brand for you  business is one of the most important decisions you will make during the  life of your business. Your brand is what people will identify you by.  If you don&#8217;t have [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-314" title="accelerate" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/accelerate.jpg" alt="accelerate" width="600" height="250" /></p>
<p>Here are 5 tips that will help your business grow faster and build  momentum.</p>
<h3>1. Create a Brand.</h3>
<p>Creating a brand for you  business is one of the most important decisions you will make during the  life of your business. Your brand is what people will identify you by.  <strong>If you don&#8217;t have one no one will remember you</strong> and if you have a poorly  executed brand no one will want to do business with you.</p>
<p>Having  a logo is usually what we think of when we hear the word brand but your  brand is actually so much more than that. Your logo is the visual part  of your brand, other parts of your brand may include what makes you  different from other companies in your industry, how you run your  company, or how you advertise your company (goofy videos).</p>
<p>However  you decided to create your brand just remember that you want it to be  memorable and keep people coming back.</p>
<h3>2. Get Online.</h3>
<p>Having a  presence online is essential when starting a business. Even if you  don&#8217;t have an online business it is a way for you to reach out to  potential customers. <strong>It will allow customers to easily find you and  learn more about what you do</strong>.</p>
<p>The first step to building your  presence online is to <a title="Design Shaman" href="http://thedesignshaman.com" target="_blank">get a website</a>. If you think you don&#8217;t have the  money to get a website, think again. There are a number of websites that  will allow you to create a free website until you have the money to  make something better. A lot of the free website services even allow you  to <a title="FourEyedMonkey" href="http://foureyedmonkey.com" target="_blank">purchase a domain name</a> for around $10 so no one will know you are  using a free website service.</p>
<p><strong>Free website services:</strong></p>
<ul>
<li><a title="Weebly" href="http://www.weebly.com/" target="_blank">Weebly.com</a></li>
<li><a title="SnapPages" href="http://snappages.com/" target="_blank">SnapPages.com</a></li>
<li><a title="Wordpress" href="http://wordpress.com/" target="_blank">Wordpress.com</a></li>
</ul>
<p>I also would strongly suggest  getting a <a title="One Hundred Dollar Business Facebook" href="http://www.facebook.com/pages/One-Hundred-Dollar-Business/110190449024762" target="_blank">Facebook</a> and <a title="Jonathan Butterworth Twitter" href="http://twitter.com/jonbutterworth" target="_blank">Twitter</a> account for your business. You may  believe this will not be beneficial for your business but you must know  that <strong>most of your customers are on one or both of these networks</strong> and  this is one more free way you can reach out to them.</p>
<h3>3. Make your  first sale.</h3>
<p>When you first start your business making that first  sale can sometimes be very intimidating. It can also sometimes be the  hardest sale you make because you aren&#8217;t exactly sure where to start.  Start with people you know. Let all your friends and family know what  you are doing and if it makes sense offer them a discount if they do  business with you. Making that first sale, even if it is to a friend or  family member, will jump start your business and <strong>motivate you to keep  going</strong>.</p>
<h3>4. Testimonials.</h3>
<p>It is very important to start  building credibility for your business from day one. Getting  testimonials from your first sales will help you build your credibility  and encourage more sales down the road. Don&#8217;t be afraid to ask a  customer or client what they thought of your product or service. Most  <strong>people love to tell you what they think</strong> and asking them to come up with  at least one or two sentences shouldn&#8217;t be too much to ask.</p>
<h3>5. Create  buzz.</h3>
<p>Creating buzz about your business can be very fun. <a title="Creative Thinking" href="http://jonathanbutterworth.com/idea-factory-strategy-for-thinking-creatively/">Think  of creative ways</a> to do something that will get people talking. You may  think about holding some kind of contest or doing a crazy video.  Whatever it is you decide to do you will need to get the word out about  it. A great way to do this is to contact the local newspaper or TV news  station and tell them what you are doing. Reporters are always looking  for something interesting to talk about so if you can drop something in  their lap there is a good chance they will spread the word.</p>
<p>I know there are many more tips out there to accelerate your business. If  you have any others let me know in the comments.</p>
<p>Photo credit: <a title="Photo credit" href="http://www.flickr.com/photos/sekaino_ai/" target="_blank">Sekaino Ai</a></p>
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		<item>
		<title>Establish Consistency And Build Momentum</title>
		<link>http://jonathanbutterworth.com/establish-consistency-and-build-momentum/</link>
		<comments>http://jonathanbutterworth.com/establish-consistency-and-build-momentum/#comments</comments>
		<pubDate>Mon, 24 May 2010 05:57:25 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[consistency]]></category>
		<category><![CDATA[design shaman]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[momentum]]></category>
		<category><![CDATA[plan]]></category>
		<category><![CDATA[run]]></category>
		<category><![CDATA[running]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=286</guid>
		<description><![CDATA[
When I first started running again after about a 8 month hiatus it was  very hard. When I quit running I could easily run 10 miles and now I  could barely run 2. It is very frustrating when you start doing  something you used to do and it turns out to be [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-290" title="Consistency" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/runfull.jpg" alt="Consistency" width="600" height="250" /></p>
<p>When I first started running again after about a 8 month hiatus it was  very hard. When I quit running I could <a title="Looking Back on 2009" href="http://jonathanbutterworth.com/looking-back-on-2009/">easily run 10 miles</a> and now I  could barely run 2. It is very frustrating when you start doing  something you used to do and it turns out to be a lot harder than you  remember. I would go out for a run and my side would start cramping and  all I would want to do is walk. After pushing through all the pain I  would notice distance wasn&#8217;t my only problem, my time was terrible as  well. I longed to be where I was before when running was easy for me.</p>
<p>I  don&#8217;t think I was really that surprised when I couldn&#8217;t run as far or  as fast. I didn&#8217;t expect to be running 10 miles as easy as I could  before and I knew that if I wanted to increase my mileage and speed the  best thing for me to do was to keep running. I knew that I had to create  a running plan for myself and decide what days of the week I was going  to run and for how long. After making the plan I knew that I had to  commit to it and not flake out no matter what. I am happy to say that  since starting my 3 day a week schedule I have not missed a single run.</p>
<p>It  is great to see how my consistency has paid off and I am now faster and  can run farther than 2 miles. I am setting new goals every couple of  weeks and meeting them every time.</p>
<p>When you start off in any  sport the only way you are going to get better is if you keep doing it  over and over by establishing consistency. Practicing only when you feel  like it will never get you where you want to be. You must make a plan  and decide what days you are going to practice and not miss a single  day. Establishing consistency is the only way you will improve.</p>
<p>Once  you have established consistency you will start to see yourself get  closer to your goals. With my running I started getting faster and  started increasing my mileage. If you stay consistent you begin to build  momentum and it starts getting easier and easier to improve. Adding one  more mile to your run doesn&#8217;t seem as difficult as it would have when  you were first starting out.</p>
<h3>Consistency When Starting A Business</h3>
<p>This same principle can be applied  to starting a business. In the beginning it is hard and there are so  many <a title="Business Plan" href="http://jonathanbutterworth.com/how-to-write-a-business-plan/">things to figure out</a>. Even after you have the business setup and  ready to go you still have to get people to purchase your product or  service. Finding customers can be very hard in the beginning. You must  create a plan and consistently follow it. It is very easy to get  discouraged in the beginning. You must realize that starting a business  is not going to be easy at first but if you consistently work at it  things will get easier.</p>
<p>And if you stay consistent, once again,  you will build momentum. Having momentum in your business is the best  thing that can happen for you. It doesn&#8217;t mean you can stop working as  hard. It just means that all your hard work is finally paying off.  Before it seemed like you were never going to get your first customer,  now you have customers coming to you with out you even looking for them.</p>
<p>When I first started <a title="My Businesses" href="http://jonathanbutterworth.com/projects/">Design Shaman</a>, which is a company that  does web design and branding, I had no idea who we were going to make  websites for. I knew that we were really good at what we did but no one  else knew that. And who could pay us what we were worth? Most of the  people I knew who were starting businesses didn&#8217;t have a budget for a  website.</p>
<p>My partner and I worked very hard building our brand  and <a title="Design Shaman" href="http://thedesignshaman.com" target="_blank">our website</a>. We made sure to create a website that would really show  our creativity and talent. Now all we had to do was find someone to  hire us. So what did we do? We started talking about it. We started  telling everyone we knew that we had just started a new web design  company and would give them our business card or send them a link in an  email. We created a <a title="One Hundred Dollar Business Facebook" href="http://bit.ly/btxd1f" target="_blank">Facebook page</a> and a <a title="Jonathan Butterworth Twitter" href="http://twitter.com/jonbutterworth" target="_blank">Twitter account</a> and began  talking about what we do on the web.</p>
<p>For several weeks we talked  about our new business to a lot of people but still no business. So what  did we do next? We kept talking about it. We knew that if we were ever  going to get any clients everyone we met needed to know what we do. So  we consistently talked about it every chance we got. And before long we  started getting clients. It was only a few at first but over time we  started having people come to us that were referred by someone we knew.  The number of referrals just kept coming in and are still coming in. We  had finally built up our momentum.</p>
<h3>So let me say it one more  time, establish consistency so that you can build momentum.</h3>
<p>Steps  to building momentum:</p>
<p><strong>Set goals. </strong></p>
<p>You must create realistic  short term goals for your business. The reason I say &#8220;<strong>realistic</strong>&#8221; goals  is because you want to meet these goals so you will be motivated to  carry on. It is important to always have goals throughout the life of  your business. As soon as you stop working towards something your  momentum begins to slow and all that hard work will be lost.</p>
<p><strong>Create a plan. </strong></p>
<p>Once you have your goals set you need to come up with a  plan to meet your goals. That plan needs to include consistently working  towards your goals. If you want to sell 10 products by the end of the  month the best way to meet that goal is to consistently try to find  buyers for that product. If you stop trying, unless you are lucky, you  will not sell the 10 products. Without a plan and consistency your  business will never be the best it can be. Having a product or service  to sell doesn&#8217;t mean everyone is going to come buy it. You must  consistently pursue them and before long people will start pursuing you.</p>
<p>Setting goals is the easy part when starting a business, and  sometimes the fun part, but consistency can be difficult. Getting tired  and discouraged will usually come fairly quickly but you must push  through those symptoms and keep moving forward. Because <strong>when you keep  moving forward &#8220;gravity&#8221; takes over and you gain momentum</strong>.</p>
<p>Let  me know some of your goals in the comments and how you plan to meet them  and begin building momentum.</p>
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		<title>Status Update Week 1</title>
		<link>http://jonathanbutterworth.com/status-update-week-1/</link>
		<comments>http://jonathanbutterworth.com/status-update-week-1/#comments</comments>
		<pubDate>Fri, 21 May 2010 05:30:16 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[Weekly Status Update]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[experiments]]></category>
		<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[plan]]></category>
		<category><![CDATA[status reports]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=278</guid>
		<description><![CDATA[
Today the first week of the One Hundred Dollar Business came to an end.  For the first month of this project my plan is to come up with a  business idea, develop a marketing strategy, and launch the business.  Every Friday I am going to update you on my progress with the [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-280" title="Status report" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/report.jpg" alt="Status Report" width="600" height="100" /></p>
<p>Today the first week of the <a title="One Hundred Dollar Business Intro" href="http://jonathanbutterworth.com/100-business-project-introduction/">One Hundred Dollar Business</a> came to an end.  For the first month of this project my plan is to come up with a  business idea, develop a marketing strategy, and launch the business.  Every Friday I am going to update you on my progress with the One  Hundred Dollar Business. I will let you know how my week went and what  disappointments and successes I encountered.</p>
<p>I spent this week <a title="Idea Factory" href="http://jonathanbutterworth.com/idea-factory-strategy-for-thinking-creatively/"> brainstorming business ideas</a> everyday for one hour a day. In my opinion  my ideas have been somewhat mediocre. I have not written my ideas off  completely and realize I still have more time to brainstorm. This is  something I expected since I am squeezing this project into such a small  window of time.</p>
<p>Here are some of the ideas I came up with:</p>
<h3>Starting  an affiliate website.</h3>
<p>An affiliate website is a website that promotes a  product that someone else is selling. Usually these websites will use  some kind of link tracking to track when someone has clicked on your  website and been directed to the website of the affiliate. If that  someone ends up purchasing something you will get credit for it and make  a little money. I have done this in the past and currently have a few  <a title="Best Wordpress Host" href="http://bestwordpresshost.com">websites like this running</a>. This is a good option for me because I have  experience starting a website like this.</p>
<p>What is great about a  business like this is that you will work very hard up front but once the  website is established and has traffic coming to it your work load  greatly decreases. The entire transaction process involves nothing from  you. Your only responsibility is to drive traffic to your website and  deposit the checks you get in the mail.</p>
<p>The downside to this kind  of business is that you are competing with thousands of other people  trying to make money promoting the same product. This means you will be  competing for the same keyword phrases on Google and other search  engines. You will also have to do a lot of research and come up with a  clever strategy to drive people to your website. Unfortunately just  having a website doesn&#8217;t mean people will come to it.</p>
<h3>Creating a  discount offering business.</h3>
<p>By discount offering business I mean a  business that offers discounts to other business in my area or  elsewhere. You could think of it as a coupon business. This idea will  require me to find merchants that are willing to offer some kind of  discount and in return I will drive customers to their businesses.</p>
<p>Figuring  out how to present these discounts to consumers is going to be  extremely important if I want this business to be successful and not  require a lot of up front costs. Printing of any kind will be out of the  question. To print the quantity that I would need to distribute all  over my area would cost me quite a bit more than $100.</p>
<p>A  possible solution for presenting the discounts to consumers is to create  a website that will list all of the discounts and allow the consumer to  print them off and use. If this is going to make any money someone will  have to pay for this service. It will either be the merchant or the  consumer. Getting the merchant to pay would probably be the best option  but will make it much more difficult to receive discounts. I could on  the other hand have the consumer pay a monthly fee to log into the  website. Once they are logged in they can view and print the coupons.  Obviously the fee for the consumer will have to be very low to make it  worth it for them. You see why the limitation of money (money to print  coupons or discount cards) makes it difficult when pursuing this option.</p>
<h3>Teach  others.</h3>
<p>I have <a title="Design Shaman" href="http://thedesignshaman.com">several skills</a> that I believe others would like to know  how to do. I could start a training business where I would train others  how to do something I have knowledge about. If I were to train others  one on one this would not be very beneficial for me because I would be  limiting the amount of money I could make in the time I spend training.  To make this idea worth pursuing will need to train a group of people  and require a reasonable fee from each person. Since time will be an  issue I will only be able to do this maybe one day a week.</p>
<p>If I  am going to be teaching a group of people I will need a place for us to  meet. And since I will only have $100 the place will have to be very  cheap to rent out for a few hours or free. I can however use any profits  I make from the class to pay for the following meeting times.</p>
<p>Another  aspect I will need to keep in mind is materials and/or tools that will  be needed during the class. Most likely I will need to print out some  kind of guide for the students to follow or refer to. If I am training  them on a subject that requires a computer I will need to figure out how  each student will get a computer. One option for this is they could  bring their own computer.</p>
<p>Brainstorming for only a week will not  always produce that &#8220;great&#8221; idea you are looking for. It is important  to keep working at it and at some point you will find something you are  excited and confident about that you would like to pursue.</p>
<p>By  the end of next week I hope to have chosen the business I am going to  start and the following week begin setting up that business. At that  time I will also start thinking of some marketing strategies and how I  can get the word out about my new venture.</p>
<p>Tell me what you think  about the ideas I have presented today. Tell me what you like and don&#8217;t  like about them. Also let me know any experiences you have had in the  past when brainstorming business ideas.</p>
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		<title>Idea Factory &#8211; Strategy For Thinking Creatively</title>
		<link>http://jonathanbutterworth.com/idea-factory-strategy-for-thinking-creatively/</link>
		<comments>http://jonathanbutterworth.com/idea-factory-strategy-for-thinking-creatively/#comments</comments>
		<pubDate>Wed, 19 May 2010 05:30:59 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[brainstorm]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[challenge]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[plan]]></category>
		<category><![CDATA[self improvment]]></category>
		<category><![CDATA[sleep]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=263</guid>
		<description><![CDATA[
I spend more than a couple of nights a week laying in bed at 3am wishing  I could just fall asleep. Sometimes I will lay in bed for 3 or 4 hours  extremely sleepy but unable to turn my mind off. Usually what consumes  my mind at night is not what I [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-268" title="Can't Sleep" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/cantsleep.jpg" alt="Can't Sleep" width="600" height="250" /></p>
<p>I spend more than a couple of nights a week laying in bed at 3am wishing  I could just fall asleep. Sometimes I will lay in bed for 3 or 4 hours  extremely sleepy but unable to turn my mind off. Usually what consumes  my mind at night is not what I am going to do the next day but how this  new business idea I had will work. I start working all the angles in my  head by trying to answer who will buy it, how will I market it, and how  soon can I start.</p>
<p>While I am thinking of all these &#8220;amazing&#8221;  business ideas, in the back of my mind all I can think about is that I  should be asleep by now and that I am going to be so tired the next day.  When I finally do fall asleep and the next day arrives I revisit my  ideas and find myself having trouble remembering all the thoughts I had  the night before. Since I don&#8217;t remember enough to continue thinking  about it I usually just go on with my day.</p>
<p>The reason I tell you  this story is to emphasize the <strong>importance of making time during the day  to think out your ideas</strong>. If you don&#8217;t set aside time during your day to <a title="Make Ideas A Reality" href="http://jonathanbutterworth.com/make-your-ideas-a-reality/"> intentionally</a> brainstorm you run the risk of forgetting the ideas you  are thinking about when driving in traffic, working at your job, or  trying to fall asleep.</p>
<p>During this set aside time it is important  to come up with a system you will follow when brainstorming business  ideas and make sure to write everything down so you will remember it  later.</p>
<p>For the <a title="One Hundred Dollar Business Intro" href="http://jonathanbutterworth.com/100-business-project-introduction/">One Hundred Dollar Business</a> I have come up with a  system that I am going to follow to try to increase the efficiency of my  brainstorming time.</p>
<h3>The Idea Factory</h3>
<p>All of my ideas will  go into one of two categories. These categories will help me to stay  focused during my brainstorming time instead of day dreaming about  things that will not make a profit.</p>
<p>Those categories are:</p>
<ul>
<li>find a need and create a solution</li>
<li>build off something that has  already been proven to work</li>
</ul>
<p>For the first category, <strong>finding a  need and create a solution</strong>, I am trying to think of things that could  make someone&#8217;s life easier. This is a very fun category because it  allows you to be extremely creative in your ideas. When brainstorming  within this category it is important to keep an open mind. Don&#8217;t decide  something won&#8217;t work yet. If you have an idea you are not sure about,  write it down anyways. Being realistic can come later. It is important  to just keep the ideas coming.</p>
<p>The second category, <strong>build off of  something that has already been proven to work</strong>, involves taking  existing business ideas and reworking them or replicating them. There is  nothing wrong with starting a business that others are already doing.  The benefit to looking at existing businesses is that you can analyze  their successes and failures over the years and begin with a strategy  that has already been proven to work. Obviously I don&#8217;t want to do this  with just any business. I need to consider whether or not there will be  room in the market for me. And even if there is, does the market have  enough success for it to be worth while to get into.</p>
<p>Like I  mentioned earlier, I want to let my creative ideas flow without  limitation. While I will make sure to do this it is still important for  me remember that there will be some realistic limitations. I won&#8217;t have  the money or time necessary for just any business. Once you have allowed  yourself to creatively think without any limitations you need to  revisit your ideas and decide whether or not pursuing them makes sense  for your situation.</p>
<p>Here are some things I will consider after  looking over my ideas:</p>
<ul>
<li>physical merchandise may be too costly  to pursue</li>
<li>a time consuming service business may require more time  than I have</li>
<li>a brick and mortar business will most likely be out of  the question</li>
</ul>
<p>Having physical merchandise to sell can quickly  become costly. While there is the option to dropship merchandise, buying  in bulk and trying to sell will probably not be the route I will take.</p>
<p>When  I say time consuming service I am referring to a business that requires  you to be somewhere for a period of time before you get paid. An  example of this may be cleaning houses or offices. I will only get paid  if I am cleaning a house and if I only have 2 hours of free time a day  to work on my business I will <a title="20 Dollar Experiment" href="http://jonathanbutterworth.com/20-dollar-experiment/">not make much money</a>.</p>
<p>I think the  reasons for not opening a brick and mortar business are pretty obvious.  Too much money.</p>
<p>I am going to try to spend a lot of my time  thinking of business ideas that will make money even when I am not  working. This could also mean businesses that can make a large profit  with very little time investment after the initial up front work load.  Another name for this type of business is a passive income business. A  business that makes money as you watch tv, go for a run, or even sleep.</p>
<p>It  is important to have a plan on how you are going to spend your creative  thinking time. Below are a few ways I am going to keep my creative  ideas coming.</p>
<ul>
<li>spend at least 1 hour a day brainstorming and  thinking of ideas</li>
<li>pick up business magazines at the library to flip  through for business  ideas (You know these are FREE!)</li>
<li>browse the  web for ideas as well (During this time close your email and  Facebook.  These will distract you.)</li>
</ul>
<p>There are a number of ways to get your  brain thinking creatively. Change up how you spend your time  brainstorming to always keep it fresh. This will help you to continue to  have new ideas.</p>
<p>Let me know in the comments what strategies you  have used to brainstorm ideas. Also soon I will start posting some of  the ideas I am having for you to see and give me feedback on or use for  yourself.</p>
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		<title>Tent Stores And Lemonade Stands &#8211; Make Your Ideas A Reality</title>
		<link>http://jonathanbutterworth.com/make-your-ideas-a-reality/</link>
		<comments>http://jonathanbutterworth.com/make-your-ideas-a-reality/#comments</comments>
		<pubDate>Mon, 17 May 2010 05:12:02 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[action]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[lemonade]]></category>
		<category><![CDATA[money]]></category>
		<category><![CDATA[self improvment]]></category>
		<category><![CDATA[tents]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=228</guid>
		<description><![CDATA[
Seize this very minute; what you can do, or dream you can, begin it; Boldness has genius, power and magic in it. &#8211; Johann Wolfgang von Goethe
When I was a kid, probably around 9 or 10, my friends and I would setup tents all over the house using huge sheets from my parents bed. They [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-237" title="lemonade" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/lemonade.jpg" alt="Lemonade" width="600" height="100" /></p>
<blockquote><p>Seize this very minute; what you can do, or dream you can, begin it; Boldness has genius, power and magic in it. &#8211; Johann Wolfgang von Goethe</p></blockquote>
<p>When I was a kid, probably around 9 or 10, my friends and I would setup tents all over the house using huge sheets from my parents bed. They usually were somehow secured to the ceiling fan or light fixture and then tied off to different objects in the room. We didn&#8217;t just use one large king size sheet, we would always grab a handful from the linen cabinet and make the tent as big as possible. Some of our tents even had multiple rooms.</p>
<p>What we did in the tent once it was built usually involved imagining it was our secret hideout that no one else knew about. And only letting people in that had special clearance. This usually did not include my sister. Sorry Catherine.</p>
<p>I remember one tent that I made very clearly. This tent I made by myself with a single purpose, to make money. I set up a huge tent that covered my whole bedroom. I collected all the stuff I owned that I no longer wanted and I put price tags on them with little stickers I found from my mom&#8217;s desk drawer. I remember specifically having Nintendo games for sale. Not sure if that is relevant to the story but that is the only thing I remember selling. I then proceeded to call all my friends in the neighborhood to come over and see my little store. I made sure to remind them to bring some money if they wanted to buy something.</p>
<p>I don&#8217;t think I became rich that day (well I know for a fact I didn&#8217;t become rich that day), but my little store was a success and I did make a little money. Who would have thought 10 year old kids would have the money to buy stuff from me. It is hard to know if something will work unless you try it.</p>
<p>When you have the desire to start your own business, having ideas is the easy part. I talk to people all the time that say they have this great business idea. I can tell they are passionate about their idea too. They talk about it with such excitement. And a lot of the time they have most of the <a title="Business Plan" href="http://jonathanbutterworth.com/how-to-write-a-business-plan/">details</a> thought out already. The problem is there is always something that is preventing them for moving forward with their idea. It could be fear, it could be money, or any number of things.</p>
<p>I think <a title="Overcome Fear" href="http://jonathanbutterworth.com/overcome-the-fear-of-failure/">fear</a> is probably the most common reason and can easily include money and time. Someone may be worried that they <a title="20 Dollar Experiment" href="http://jonathanbutterworth.com/20-dollar-experiment/">don&#8217;t have enough money</a> to start a business. Or worried that it may end up being a flop and they will have wasted time and money pursuing it.</p>
<p>We all have to come to a point where we realize that if we don&#8217;t face our fears and give our desires to own a business a chance, we may never live the lives we want.</p>
<h3>Eliminate as much risk and then go for it!</h3>
<p>If I had not followed through with my idea to sell my stuff in the tent that day, I would have never known that I could actually get neighborhood kids to buy my stuff. It is important though to listen to your fears. If you start something with out thinking about all the details you run the risk of having problems down the road. Analyze your risk and eliminate as much as you can. Then take that first step and start your new business.</p>
<p>You have to take action if you want to be successful in business. You can have 100 good ideas but ideas won&#8217;t get you anywhere with out taking action on those ideas first.</p>
<p>Let me know in the comments what is preventing you from moving forward with your ideas. Also if you have a story of when you pursued an idea and it was a success let us know about it in the comments.</p>
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<p>Photo credit: <a title="Photo credit" href="http://www.flickr.com/photos/agizienski/" target="_blank">pink.polka</a></p>
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		<title>$100 Business Project Introduction</title>
		<link>http://jonathanbutterworth.com/100-business-project-introduction/</link>
		<comments>http://jonathanbutterworth.com/100-business-project-introduction/#comments</comments>
		<pubDate>Thu, 13 May 2010 05:45:02 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[One Hundred Dollar Business]]></category>
		<category><![CDATA[entrepreneurship]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[business plan]]></category>
		<category><![CDATA[challenge]]></category>
		<category><![CDATA[experiments]]></category>
		<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[money]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=212</guid>
		<description><![CDATA[
I have started several businesses in the past. Starting businesses is  what I enjoy doing. When I first got the entrepreneurial bug I didn&#8217;t  have much money so the businesses I would start had very low start-up  costs. Even to this day most of the businesses I have started cost me  [...]]]></description>
			<content:encoded><![CDATA[<p><img class="aligncenter size-full wp-image-221" title="One Hundred Dollar Bill" src="http://jonathanbutterworth.com/wp-content/uploads/2010/05/100-dollar-bill.jpg" alt="One Hundred Dollar Bill" width="600" height="259" /></p>
<p>I have started several businesses in the past. Starting businesses is  what I enjoy doing. When I first got the entrepreneurial bug I didn&#8217;t  have much money so the businesses I would start had very low start-up  costs. Even to this day most of the businesses I have started cost me  less than $1000.</p>
<h3>So why am I telling you this?</h3>
<p>I have  decided to start a $100 business to demonstrate how anyone can start a  business if they take the right steps. I also want to help others find a  strategy that works.</p>
<p>I have talked to many people that say they  wish they could work for themselves but they just don&#8217;t have the money  to start a business. They say that the risk is too high for them.  Obviously some businesses are going to have a lot of up front costs  involved and will most likely require a loan or investors. But there is a  huge opportunity for low cost businesses. How do I know? Because I have  taken advantage of that opportunity many times.</p>
<p>The idea of  starting a business with very little money is know as bootstrapping. Bootstrapping is not a new idea. It is something people have been doing  for a long time. With a little money, or sometimes no money, you could  be on your way to working for yourself.</p>
<p>The reason I am  starting a $100 business is to discover a rough formula that will work  for others wanting to bootstrap a business. I plan to keep everyone  following this project up to date on my progress via articles and video.  I don&#8217;t pretend to know everything about business so you will see me  learning as well.</p>
<h3>The Plan.</h3>
<p><strong>Start with $100.</strong> I will start  with only $100 and can spend no more than that. The only way I can  spend more money is if I make a profit from my business. Then I can use  the profit I make to put back into the business.</p>
<p><strong>$1000 in 3  months.</strong> My goal is to make $1000 in 3 months time. Any amount of profit  would be a success but I feel that this is a good number to shoot for.</p>
<p><strong>3  Months.</strong> The total duration of the project will be 3 months unless I  decide to start another business to continue the project. I will spend  the first month brainstorming business ideas and coming up with  strategies to make the business a success. The following 2 months I will  spend marketing my business and hopefully making a profit.</p>
<p>I am  literally starting this business from scratch. I currently do not have  any ideas, lists, or strategies written down. It is also important to  note that I will also still be running my other businesses. So time will  also be an issue and could possibly simulate someone who has to keep a  job while they are trying to start a business.</p>
<p>I welcome any  suggestions as far as ideas or strategies. I know you are probably  thinking, &#8220;Why would I give him my good idea?&#8221; Well you don&#8217;t have to.  But if you do and it works then all the more reason for you to give it a  try as well.</p>
<p>It is also important that I mention that the money  I make from this business will not go into my pocket and pay my bills. I  will donate any profit that is left over after the 3 months to a  non-profit organization. Which one? Well I want you to help me decide.  Leave a comment telling me who I should give the money to and why.</p>
<h3>What  else do I expect from you, my readers, however few there may be?</h3>
<p>I  will need as much feedback and as many suggestions as possible. Two  minds are better than one. I hope that this project is a success and  that it motivates others to bootstrap a business as well.</p>
<p>Leave a comment below and let me  know your thoughts or if you have  bootstrapped a business before tell me about it.</p>
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		<title>Looking Back on 2009</title>
		<link>http://jonathanbutterworth.com/looking-back-on-2009/</link>
		<comments>http://jonathanbutterworth.com/looking-back-on-2009/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 21:27:02 +0000</pubDate>
		<dc:creator>Jonathan Butterworth</dc:creator>
				<category><![CDATA[improvement]]></category>
		<category><![CDATA[action]]></category>
		<category><![CDATA[bike]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[challenge]]></category>
		<category><![CDATA[eating]]></category>
		<category><![CDATA[fear]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[lifestyle]]></category>
		<category><![CDATA[resolutions]]></category>
		<category><![CDATA[running]]></category>
		<category><![CDATA[self improvment]]></category>
		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://jonathanbutterworth.com/?p=193</guid>
		<description><![CDATA[I heard somewhere that most people never complete their new years resolutions. I think this is because most people focus on the result instead of focusing on the process. So for example instead of focusing on reaching a certain weight, focus on working out three times a week. If you can make consistency your goal, you may just create a new habit and your result will be fulfilled.]]></description>
			<content:encoded><![CDATA[<div id="attachment_196" class="wp-caption aligncenter" style="width: 610px"><img class="size-full wp-image-196" title="Run for the Water Race 2009" src="http://jonathanbutterworth.com/wp-content/uploads/2010/01/lookback2009.jpg" alt="Run for the Water Race" width="600" height="250" /><p class="wp-caption-text">Run for the Water Race</p></div>
<p>I heard somewhere that most people never complete their new years resolutions. I think this is because most people focus on the result instead of focusing on the process. So for example instead of focusing on reaching a certain weight, focus on working out three times a week. If you can make consistency your goal, you may just create a new habit and your result will be fulfilled.</p>
<p>I usually don&#8217;t make new years resolutions. I try to set goals on a monthly basis so you could say I have January resolutions. However, I do have plans for 2010. But I won&#8217;t get into those here. I always like to look back on the previous year and see what I am happy with and what I could have done better.</p>
<p>Looking back on what I am happy with in 2009:</p>
<p><strong>Created 2 successful businesses</strong>. At the beginning of 2009 I started <a title="FourEyedMonkey Web Services" href="http://foureyedmonkey.com" target="_blank">Four Eyed Monkey.com</a>, a web services company. In August I started a web development and branding company called <a title="Design Shaman" href="http://thedesignshaman.com" target="_blank">Design Shaman</a>. Both of these companies have continued to grow through strong pushes in social media marketing as well as good ol&#8217; fashion networking. I am excited to see what happens in 2010.</p>
<p><strong>Started working for myself full time</strong>. In August of 2009 I quit my job at Apple, Inc. to work full time for myself. This is something I had been looking forward to for a long time. It took me stepping out of my comfort zone and overcoming my fear. And look what happened&#8230; everything turned out great!</p>
<p><strong>Custom built my fixed gear bike</strong>. At the beginning of 2009 I worked with my friend Kansas to completely rebuild my 1980&#8217;s Puch road bicycle into a fixed gear bike. Kansas only guided me in the process making me do all the work myself, including re-spoking my wheel. Re-spoking a wheel is a very tedious endeavor. I am now hooked on building bikes and fortunately I received lots of bike tools for Christmas.</p>
<p><strong>Ran a series of races</strong>. At the end of 2008 to the beginning of 2009 I participated in the <a title="Austin Distance Challenge" href="http://austindistancechallenge.com/" target="_blank">Austin Distance Challenge</a>. The challenge included many races including two half marathons, a 20 mile race and the Austin Marathon. I completed every race except the marathon (made it to mile 18) due to a tendon injury I got from over training. Sometimes I think I am Superman, but am always reminded that I am not.</p>
<p><strong>Started riding my bike most places</strong>. After finishing my fixed gear bike I started trying to ride everywhere I could. My wife and I scaled down to one car several years ago, so riding my bike everywhere makes sense. I hope to ride even more this year.<br />
<strong><br />
Started a personal blog</strong>. I have made an attempt to start a blog a few times over the past several years, and every time have failed. I write 2 or 3 posts and then get lazy. This time has been different. I have made it a point to write consistently and hopefully write good content. Remember what I said about focusing on the process not the result. I am trying to make writing a process to become a habit.</p>
<p>I believe it is always good to also look back and decide what could have been done better the previous year. Not to think of myself as a failure, but to intentionally improve on those areas the next year. So here are some things I wish I could have done better in 2009.</p>
<p><strong><br />
Traveled more, internationally</strong>. I did some traveling this year, but not much. And all of my traveling was done in the U. S. For 2010 I want to travel more and make sure to travel internationally. My wife and I already have some things in the works to make this happen, but more on that later.</p>
<p><strong>Worked out more</strong>. I was working out almost everyday when I was training for running, but since the Austin Marathon in February I only work out sporadically. While I do ride my bike quite a bit, I have not run or lifted weights much.</p>
<p><strong>Eat healthier</strong>. I started off eating very healthy in 2009, but the past 6 months or so I have started to eat more and more unhealthy food. It is very noticeable that I feel and act differently when I am not eating healthy. Time to eat more veggies!</p>
<p>Those are the big ones in each category. Here&#8217;s to another great year!<br />
<strong><br />
What were you happy with in 2009?</strong></p>
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